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Thursday, December 11, 2025

How SM Prime Is Shaping a Water-Secure and Climate-Resilient Future

December 11, 2025 0 Comments
Water is one of the planet’s most essential yet increasingly limited resources. Across the Philippines, fast-growing cities are experiencing mounting pressure on their water supply as rapid urbanization, population growth, and climate change continue to stretch what local systems can provide. With these challenges becoming more complex each year, sustainable water management is no longer optional—it is a critical responsibility for businesses and communities alike.

For SM Prime Holdings, Inc. (SM Prime), one of Southeast Asia’s largest integrated property developers, this responsibility is embedded at the core of its operations. By prioritizing water efficiency and investing in long-term solutions, SM Prime aims to help secure a water-resilient future not only for its developments but also for the communities they serve.




Today, the company records a portfolio-wide water intensity of 0.44 m³/m²/year, a performance that surpasses efficiency standards upheld by some of the world’s leading sustainability benchmarks. This achievement reflects decades of continuous innovation and a commitment to responsible water use across SM Prime’s properties, including its network of SM Supermalls.

At SM Supermalls, every opportunity to reduce water consumption is maximized. The adoption of low-flow fixtures, efficient plumbing systems, and water-saving technologies ensures that unnecessary use is minimized without compromising comfort or convenience for mallgoers. Meanwhile, the recycling of air-conditioning condensate and treated process water significantly reduces reliance on freshwater sources. Some malls also incorporate systems that capture a portion of floodwater for non-potable use—an innovative solution that not only mitigates flooding but also transforms excess rainwater into a valuable resource.

In SM City Laoag, for instance, recycled non-potable water supports a wide range of daily operations—from landscape irrigation and cleaning to air-conditioning systems and toilet flushing. These integrated practices highlight how thoughtful engineering can deliver high-impact results at scale. In fact, the efficiency achieved by SM Supermalls means that for every square meter of mall space, millions of liters of water are saved annually—an outcome that reinforces the value of sustainable design and consistent conservation.

But the company’s efforts extend beyond infrastructure. SM Supermalls believes that cultural transformation is equally essential for lasting change. Through water education campaigns, sustainability programs under the SM Green Movement, and continuous awareness-building among tenants, employees, and mallgoers, SM nurtures a community that understands the importance of water conservation and actively participates in protecting this vital resource.

This mindset has been foundational for years. Even before the Clean Water Act was enacted in 2004, SM malls such as SM City North EDSA were already adopting water-saving systems and integrating green spaces like its iconic 400-meter Sky Garden—proof of the company’s long-standing commitment to sustainable development.

According to SM Supermalls President Steven Tan, “Our mall water management systems are already at par with some of the best in the world. We do this because we understand that every liter saved eases the pressure on local water resources and secures our operations for the long term.”

This commitment extends nationwide. At SM Seaside City Cebu, one of the country’s largest malls, recycled water supports essential functions including toilet flushing, cleaning, and landscaping—showcasing how water efficiency can be consistently scaled across diverse regions.

Beyond operations, the message of conservation is amplified through SM Cares, whose community-driven campaigns and visually engaging content resonate strongly with younger audiences, especially millennials and Gen Z. These initiatives reinforce the belief that sustainability is a shared responsibility—one where individual actions, when combined, create meaningful impact.

As Tan emphasizes, “When we combine all our actions as a community, no matter how big or small, we can all enjoy a water-resilient future.”

Through strategic innovation, education, and collaboration, SM Prime continues to prove that every drop truly makes a difference—and that a sustainable tomorrow begins with the choices we make today.

Metro Manila Food Spotlight: Best New Firsts and Flavors to Try Now

December 11, 2025 0 Comments
Great meals don’t just fill you up—they invite you in, linger with you long after the last bite, and give you every reason to come back for more.

This season, SM Supermalls welcomes you to a bold new era of dining—one shaped by exciting flavors, global inspirations, and well-loved favorites refreshed for the modern foodie. Whether you’re in the mood for comfort, craving something indulgent, or simply looking for your next everyday go-to, this curated lineup of food destinations is here to spark joy, ignite curiosity, and shape memorable moments over good food.

From the depth of Japanese cuisine to the craftsmanship behind world-class coffee and chocolate, each first in this evolving selection brings something new to the table. And through every discovery, one thing remains true: at SM Supermalls, we continue to grow, innovate, and evolve with you—proving again and again that we’ve truly got it all for you.



A Journey Through Japan

When it comes to flavors that are both comforting and indulgent, authentic Japanese cuisine stands in a league of its own. This season’s handpicked spots offer everything from steaming bowls of ramen to delightful traditional sweets—each one bringing you closer to a true taste of Japan, right in the heart of Metro Manila.

Ramen Nagi
Located at the Ground Level, South Wing of SM Mall of Asia, Ramen Nagi delivers a bowlful of warmth with its rich tonkotsu broths, perfectly chewy noodles, and customizable toppings. Whether you’re loyal to their classic King variants or love a spicy kick, each bowl is crafted to be bold, satisfying, and unforgettable—making every slurp a comfort-filled escape.

Warabimochi
At the Lower Ground Level of SM Aura, the soft and silky Warabimochi brings a new kind of magic to dessert time. Dusted with nutty kinako or drizzled with luscious syrup, this beloved Japanese treat melts delicately on the tongue. Light yet indulgent, it’s the perfect sweet note for afternoons or after-meal cravings.


Poured to Perfection

For many, coffee and tea are more than drinks—they’re rituals, pick-me-ups, or tiny pockets of calm throughout the day. These beverage spots elevate every cup with dedication, precision, and artistry.

CHAGEE
Making its Philippine debut at the 2nd Level, City Center of SM City North EDSA, CHAGEE brings a refreshing take to tea culture. Cool, creamy, and brewed exactly right, their beverages blend tradition with fun. Whether you’re unwinding or catching up with friends, CHAGEE adds an extra spark to your tea time.

Kenangan Coffee
Brewing now at SM Megamall, Kenangan Coffee introduces its signature Indonesian flair to the Metro. Known for bold flavors and creative blends, each cup is made to elevate your everyday coffee run—whether you’re grabbing something quick or savoring a slow, peaceful moment.
H Proper Coffee Roasters

At SM Podium, H Proper Coffee Roasters transforms your daily caffeine ritual into something worth looking forward to. With rich aromas and balanced brews, it’s a spot that helps turn ordinary days into good ones—one cup at a time.


The Art of Indulgence

Some chocolates don’t just satisfy cravings—they define them. Switzerland’s world-famous Läderach, now open at SM Mall of Asia, brings this experience to the Philippines for the first time. From silky pralines to crisp nut-studded slabs and decadent truffles, every piece is crafted with world-renowned Swiss precision. Creamy, rich, or bold—whatever you choose, Läderach makes indulgence feel like an art form.

Brunch O’Clock
Why wait for the weekend? With the first Brunch Bureau in SM now serving at the 2nd Level of S Maison, brunch becomes an anytime affair. Think pancakes at 3 PM, savory plates that hit all the right notes, and coffee that elevates your me-time. Slow down, savor the moment, and enjoy brunch exactly how you want it—no rules, no rush.

How far will your cravings take you?
From rich, savory staples to next-level indulgences, Metro Manila’s newest dining destinations are here to tempt, satisfy, and surprise. These aren’t just meals—they’re flavor moments curated to make every visit special. Welcome to your next favorite obsession, all part of the #NewEraOfSMSupermalls.

Digital Corners Launched by SM Supermalls and DICT to Equip Job Seekers and SHS Students with Future-Ready Skills

December 11, 2025 0 Comments
SM Supermalls, in partnership with the Department of Information and Communications Technology (DICT), has officially launched Digital Corners inside SM Job Fairs—an initiative unveiled during the J.O.B.S. Immersion for SHS 2025 program held at the Skydome of SM City North EDSA. This milestone represents a significant step forward in equipping young Filipinos, especially Senior High School (SHS) learners, with the digital competencies needed to thrive in an increasingly technology-driven job market.

DICT Secretary Henry Aguda and SM Supermalls Vice President for Mall Operations Junias Eusebio formalized the partnership through a memorandum of understanding (MOU), reaffirming their shared commitment by signing the Pledge of Commitment Wall. This symbolic gesture highlights both institutions’ united mission: to open real-world opportunities that help young Filipinos become future-ready.




Digital Corners: Free, Accessible Digital Upskilling for All

Designed as an innovative and open-access learning hub, the Digital Corner transforms traditional job fairs into job-and-learning fairs, offering visitors a chance not only to seek employment but also to develop in-demand digital skills. These stations provide free training on a range of digital competencies, including basic digital literacy, Python programming, Google Career Certificates, coding fundamentals, basic networking, cybersecurity awareness, and online entrepreneurship.

“This is the next step in our collective efforts to not only match jobs with job seekers but to equip them with future-ready digital skills,” said Junias M. Eusebio, Vice President for Mall Operations, SM Supermalls. “By housing this initiative in SM malls, we’re creating spaces where opportunity and capability meet—helping ensure Filipinos are not only employable but competitive.”

The Digital Corner is expected to benefit thousands of job seekers and students annually, serving as a bridge for SHS graduates preparing to enter the workforce or pursue specialized training in tech-enabled industries.


Digital Empowerment Starts With SHS Students

Nearly 1,000 SHS students from more than 40 schools, together with their parents and teachers, attended the J.O.B.S. Immersion for SHS 2025 launch. The event marks the rollout of the Enhanced Work Immersion Pilot (EWIP), a collaboration between the Department of Education (DepEd) and the Private Sector Advisory Council (PSAC). As a key industry partner and host venue, SM Supermalls—along with SM Retail—is helping strengthen the connection between academic learning and real workplace experience.

Throughout the launch, the Skydome buzzed with energy as students explored interactive booths from DICT and private sector partners. These booths showcased possible career paths, entry-level opportunities, and digital upskilling programs. The event also featured career readiness talks, industry mentorship, and a Digital Economy Showcase that allowed students to gain firsthand exposure to future jobs.

Industry leaders such as SM Retail Vice President for Human Resources Maria Teresa P. Portillo, Newport World Resorts Marketing and Administrative Head Mark Ross Rubio, and DOST-ICT Office Deputy Executive Director Beatrice Quimson shared professional insights, workplace expectations, and career-building advice, providing valuable guidance for students preparing for immersion.

The EWIP’s expanded immersion structure increases student training from the existing 80–320 hours to 420–640 hours, ensuring deeper, more meaningful engagement with real-world work environments. With industry partners co-developing training plans, SHS students can align their academic knowledge with practical skills relevant to fields such as retail, hospitality, and technology.


SM Malls: The Future of Opportunity Centers

As SM Supermalls celebrates 40 Super Years of Evolving With Every You, the company continues to affirm its role as a catalyst for nation-building. With 88 malls nationwide, SM has long served as a bridge between job seekers and employers through easy-access job fairs and partnerships that support workforce development.

More than just spaces for shopping, SM malls have become platforms for empowerment, enabling Filipinos to access livelihood opportunities, industry training, and now, digital upskilling. By integrating Digital Corners into its job fairs, SM Supermalls strengthens its commitment to fostering inclusive economic growth, supporting youth development, and shaping a workforce prepared for the jobs of tomorrow.

SM City La Union Boosts Climate Resilience with Rainwater Catchment System

December 11, 2025 0 Comments
As climate change continues to intensify weather patterns across the Philippines, the need for proactive and community-centered disaster mitigation has never been more urgent. Heavier rainfall, more frequent flooding, and unpredictable weather events place increasing pressure on local infrastructure, making resilience a shared responsibility. In response, SM Prime Holdings, Inc. (SM Prime) continues to expand its climate-adaptive initiatives, with SM City La Union becoming the latest mall to integrate a rainwater catchment system into its development.

Now the 30th mall under SM Prime to feature such facility, SM City La Union strengthens the company’s growing network of climate-resilient infrastructure nationwide. Designed to manage stormwater efficiently, SM’s catchment systems are engineered to collect, store, and control the release of large volumes of rainwater during heavy downpours. Instead of allowing stormwater to rush directly into drainage systems—where it could contribute to overflow and localized flooding—these catchment areas provide temporary holding space. Water is retained underground and gradually discharged through proper channels once public drainage networks can safely accommodate the flow.



This deliberate and engineered delay is a crucial buffer in flood-prone regions, especially in areas where communities and businesses coexist closely with natural waterways. SM City La Union’s catchment facility demonstrates how commercial developments can support local flood mitigation efforts by augmenting public systems and reducing the strain on municipal drainage. With a total storage capacity of 760 cubic meters, the facility is built to respond to intense rainfall events, helping protect surrounding neighborhoods and enabling safer mall operations during storms.

Beyond flood mitigation, SM Prime’s approach to water management embraces a broader vision of sustainability. The company recognizes that every drop of water conserved, stored, or reused contributes to a stronger future for communities and the environment. Through its “Water for Tomorrow” strategy, SM focuses not only on capturing stormwater but also on treating and repurposing water as a supplemental resource. This significantly reduces dependence on freshwater sources, which are increasingly stressed by population growth and environmental change.

In 2024, SM Prime recorded a 26.23% increase in recycled water volume, rising from 4.42 million cubic meters in 2023 to 5.59 million cubic meters. This milestone reflects the company’s continuing efforts to innovate and invest in sustainable systems that lessen environmental impact while securing long-term operational resilience.

Equally important to these physical systems is the work of SM Cares, the corporate social responsibility arm of SM Supermalls. The group actively promotes awareness on water conservation, responsible consumption, and everyday sustainable practices. Through advocacy campaigns, educational programs, and partnerships with local organizations, SM Cares empowers communities to take part in protecting water resources and building resilience from the ground up.

“Our rainwater catchment systems go beyond flood control — they help create safer spaces for our communities. We hope to show how climate-smart infrastructure and innovation can protect lives, livelihoods, and progress,” said SM Supermalls President Steven Tan. His statement underscores SM Prime’s commitment to ensuring that sustainability is embedded not just in design and engineering, but also in the lived experience of every community the company serves.

Discover Metro Manila’s Best New Firsts: Style and Lifestyle Made for You

December 11, 2025 0 Comments
Metro Manila has always been a place where choices define the experience—whether you’re discovering a new go-to item, exploring emerging lifestyle trends, or stumbling upon something you didn’t know you needed. This season, SM Supermalls introduces a fresh lineup of openings that spark curiosity, invite you to explore, and offer thoughtfully curated finds that elevate your every day. From the latest fashion arrivals to lifestyle essentials, these new offerings seamlessly fit into how Manileños live, move, and express themselves.

At SM Supermalls, a bold new era of evolving experiences awaits. Every addition—whether a global fashion brand, a new lifestyle concept, or a tech innovation—is thoughtfully chosen to meet the dynamic needs of today’s urban shopper. These are finds that grow with you, shape your routines, and add that extra spark to your daily lifestyle. With each new opening, SM continues to reaffirm one thing: no matter what you’re looking for, SM’s got it all for you.




Step into Your Stride

If you’re ready to move through your day in comfort and confidence, these new footwear and apparel concepts are here to keep every step as stylish as it is effortless. Designed for active days, long walks, or simply expressing your personal style, they bring a balance of comfort, function, and sharp design.

REV* – Making its Philippine debut at the 2nd Level of S Maison, REV introduces performance-driven apparel built for movement—whether you’re gearing up for a marathon, hitting the gym, or simply heading out for a casual coffee run. With sleek silhouettes, premium materials, and thoughtfully engineered comfort, REV delivers fashion that never compromises on function. It’s the ultimate blend of form and versatility, ensuring you stay stylish from warm-up to wind-down.

FitFlop – At the 2nd Level, Building A of SM Megamall, FitFlop brings a collection made for people who value comfort that doesn’t sacrifice style. Known for ergonomic soles and lightweight designs, their sandals, sneakers, and slip-ons make all-day movement feel easy—and look effortlessly chic. Whether you’re running errands or exploring the city, FitFlop gives you the comfort you need with the style you want.
Looks That Speak Volumes

Refresh your wardrobe with fashion finds that express your mood, personality, and story—whether you lean toward clean minimalism or romantic silhouettes.

Beyond the Vines – Located on the 2nd Level, Building A of SM Megamall, this brand brings minimalist, functional pieces that elevate your everyday style. Known for its iconic carryalls and sleek crossbodies, Beyond the Vines merges modern design with everyday practicality. Each piece is crafted to complement any outfit while offering the durability and space you need to move through your day with ease.

Ever New – For styles that bring romance into everyday dressing, Ever New at SM Aura (2nd Level) offers flowing dresses, feminine coordinates, and polished staples perfect for both casual outings and memorable celebrations. Its collections add a sense of elegance and charm, making every moment—from daytime brunch to evening gatherings—feel photo-ready.
A Touch of Timeless

Trends evolve, but certain pieces remain iconic. At the 3rd Level of SM Podium, Tessera celebrates fine jewelry that brings sophistication to any wardrobe. With heirloom-worthy classics and modern, eye-catching designs, Tessera’s pieces elevate everyday looks and commemorate special milestones. Whether worn with a crisp white blouse or evening attire, their jewelry transforms ordinary moments into meaningful memories—because true style lingers long after the moment has passed.
Life in Every Angle

Some stories deserve more than a quick snapshot—they deserve to be experienced in full. With Insta360 at SM Aura, you can capture every angle of your journey, from breathtaking landscapes to action-packed adventures. Designed for creators, travelers, and anyone who loves to document life, Insta360 cameras offer clarity, versatility, and immersive storytelling. Each shot becomes a way to relive your moments exactly as you experienced them.

Discover your next favorite find with Metro Manila’s newest fashion, lifestyle, and tech openings. Whether you’re updating your wardrobe, grabbing everyday essentials, or trying something completely new, these picks are made to keep up with your style, pace, and mood—ushering you into a #NewEraOfSMSupermalls.

Wednesday, December 10, 2025

COMELEC and SM Supermalls Strengthen Partnership to Boost Voter Registration and Mall Voting for 2026 Barangay and SK Elections

December 10, 2025 0 Comments
The Commission on Elections (COMELEC) and SM Supermalls have formally renewed their partnership for voter registration and mall voting in preparation for the 2026 Barangay and Sangguniang Kabataan (SK) Elections. The renewed agreement was sealed through a Memorandum of Agreement (MOA) signing held on December 2 at the COMELEC Office in Intramuros, Manila, further strengthening both institutions’ commitment to providing accessible, secure, and convenient voter services for Filipinos nationwide.

The MOA signing ceremony was attended by COMELEC Chairman George Garcia, Commissioner Rey E. Bulay, key COMELEC officials, and SM Supermalls executives led by Vice President for Mall Operations Junias Eusebio and Assistant Vice President Royston Cabunag. The event highlighted the continued collaboration between the public and private sectors to enhance democratic participation through innovative approaches that meet the evolving needs of voters across the country.



In his remarks, SM Supermalls VP for Mall Operations, Mr. Junias Eusebio, noted the remarkable growth of the partnership since its inception. He recalled that during the 2023 BSKE, only six SM malls participated in the Mall Voting Program, while in the 2025 National and Local Elections, 20 malls successfully hosted voter registration and voting activities. Looking ahead, 23 SM malls are already scheduled to serve as voter registration sites, with additional locations expected to be added up to May 2026. He also highlighted the success of the special registration held in August 2025, when 47 sites nationwide were opened to voters, enabling over 2.8 million Filipinos to register in just 10 days.

“These numbers are a testament not only to the steady expansion of the program but also to the public’s strong preference for safe, organized, and accessible venues where they can exercise their right to vote,” Mr. Eusebio emphasized. “The partnership between COMELEC and SM Supermalls shows that when the public and private sectors work hand in hand, we can modernize the voting experience and empower citizens to participate fully in the democratic process.”

COMELEC officials expressed their appreciation for SM Supermalls’ ongoing support, noting the tangible benefits of mall-based voter services. These venues provide senior citizens, persons with disabilities, pregnant voters, and first-time youth voters with comfortable, well-lit, and highly accessible locations to register and vote. The initiative aligns with COMELEC’s broader goal of enhancing voter accessibility and participation, particularly during the early stages of the electoral cycle, as evidenced by the high registration turnout in recent months.

Through this renewed agreement, selected SM malls nationwide will continue to serve as voter registration centers and Mall Voting sites, contributing to increased voter turnout and an overall improved election experience for communities. The partnership underscores a shared mission: bringing essential voter services closer to the public while encouraging every Filipino to actively engage in the country’s democratic processes.

The MOA signing marks another milestone in the longstanding collaboration between COMELEC and SM Supermalls, demonstrating how innovation, accessibility, and civic responsibility can intersect. Representatives from both organizations posed for a ceremonial photo following the signing, symbolizing their continued dedication to modernizing voter services and fostering inclusive participation for all Filipino citizens.

SM City Baguio Shows How Innovation and Sustainability Can Secure Tomorrow’s Water

December 10, 2025 0 Comments
As water security increasingly challenges communities across the Philippines, SM City Baguio is demonstrating how innovation and sustainability can go hand in hand. Nestled in the lush highlands of Baguio, the mall has implemented a pioneering rainwater treatment facility that captures, purifies, and stores rainwater, transforming it into potable water that supports both mall operations and the community’s long-term water resilience.

Harnessing Nature Sustainably

Baguio City is known for its frequent rainfall, yet access to water remains limited. Local residents often contend with rationed water supply from the Baguio Water District, with some neighborhoods receiving water only twice a week to fill their household tanks. When these supplies run out, families must rely on deliveries from private water providers—a costly and sometimes unreliable solution. In response, SM City Baguio’s rainwater treatment system offers a practical, sustainable alternative.




Through advanced filtration and treatment technologies, the facility collects rainwater from the mall’s rooftops and converts it into potable-grade water. On average, the system produces up to 150 cubic meters of safe drinking water per day, with a design capacity that can double production to 300 cubic meters daily. This not only reduces the mall’s reliance on local water utilities but also sets a new benchmark for responsible water use in commercial developments.


Reducing Impact, Securing the Future

This forward-thinking initiative illustrates how rainwater, when managed intelligently, can help address urban water scarcity while ensuring that essential services remain uninterrupted. “We’ve always valued innovation and creativity in the malls – we take it a step further now to where it truly matters. SM City Baguio’s rainwater treatment facility shows how the right innovation can secure tomorrow’s water,” said SM Supermalls President Steven Tan.

Beyond serving mall operations, the facility exemplifies SM Prime Holdings’ commitment to sustainable development and community stewardship. It aligns with the Water for Tomorrow campaign, which champions efficiency, innovation, resilience, and awareness in water management as part of the broader SM Green Movement.


SM Prime’s Broader Water Initiatives

SM Prime has integrated water sustainability across its portfolio, from advanced treatment facilities and recycling systems to community engagement programs promoting responsible water use. In 2024, SM Prime recorded a 26.23% increase in recycled water volume, growing from 4.42 million cubic meters in 2023 to 5.59 million cubic meters. These figures underscore the company’s dedication to building resilient operations while contributing positively to the communities they serve.


Empowering Sustainable Communities

SM Prime Holdings, Inc., one of Southeast Asia’s largest integrated property developers, continues to innovate with a vision of building sustainable, inclusive, and forward-looking spaces for Filipinos. Through the SM Green Movement, the company focuses on waste management, energy efficiency, and water stewardship, inspiring individuals and communities to take part in initiatives that create lasting impact. Every effort, from smart infrastructure to community programs, is designed to ensure a sustainable tomorrow for businesses, families, and the environment.

SM City Baguio’s rainwater treatment facility is more than an operational solution—it’s a model for how innovation and sustainability can flow together, securing vital resources for generations to come.

Discover Davao’s Newest Dining, Fashion, and Lifestyle Experiences at SM Lanang

December 10, 2025 0 Comments
A new vibrancy is taking over Davao as SM Lanang welcomes an exciting lineup of stores, making every visit feel like a fresh discovery. With each opening, the city becomes even more truly madayaw—welcoming, lively, and full of energy. From crave-worthy dishes to the latest fashion trends and immersive entertainment experiences, there’s something for every Davaoeño to explore, enjoy, and share. In this new era of SM Supermalls, every corner is designed to inspire, surprise, and delight.




Culinary Adventures That Satisfy Every Craving

Food is at the heart of every memorable outing, and SM Lanang has carefully curated dining experiences that cater to every palate. Whether you’re in the mood for comforting Japanese favorites or a global culinary journey, the new offerings are designed to satisfy every craving.

Hakura Udon, opening its first Mindanao branch on the 2nd Level, North Wing, invites diners to experience authentic Japanese flavors in a warm, welcoming setting. Their signature hand-pulled udon noodles, alongside other umami-rich delicacies and classic Japanese dishes, are crafted to deliver both taste and authenticity with every bite. For fans of traditional flavors with a modern twist, Hakura Udon is set to become a must-visit dining destination in Davao.

For those seeking variety and indulgence, Buffet 101 on the 3rd Level offers an all-you-can-eat experience unlike any other in Mindanao. From Italian pastas and pizzas to Chinese dim sum, Japanese sushi, and American comfort foods, Buffet 101 brings a global feast to your table. It’s a place where families, friends, and food lovers can gather to enjoy diverse flavors under one roof, making every meal an adventure.


Elevating Your Everyday Lifestyle

SM Lanang isn’t just about food—it’s about experiences that enhance your lifestyle and bring inspiration to your everyday. Whether you’re hunting for the latest fashion pieces, upgrading your gadgets, or finding accessories that blend style with practicality, these new destinations have you covered.

Nike Rise, located on the Upper Ground Level, is the ultimate stop for athletes and style enthusiasts alike. Combining the iconic Nike store experience with interactive digital features, it’s a space where you can find performance-ready gear while experimenting with sporty looks that reflect your personality.

For tech aficionados, Digital Walker on the 3rd Level offers the latest in gadgets and wearables, from smartphones and laptops to smartwatches and Bluetooth speakers. It’s not just a store—it’s a destination for upgrading your tech game while staying effortlessly stylish.

The Watch Store, also new on the 2nd Level, provides a curated selection of timepieces that merge craftsmanship with fashion. From the elegance of Tissot, Frederique Constant, and Alpina to trend-forward pieces from Tommy Hilfiger, Calvin Klein, and Coach, there’s a watch to suit every taste, occasion, and personality. Whether you value precision, style, or a mix of both, your next favorite timepiece awaits.


A New Era of Discoveries

From delectable feasts to lifestyle essentials crafted just for you, Davao’s newest firsts at SM Lanang promise experiences worth sharing. Whether it’s a quick stopover or a full day of exploration, every visit is filled with moments that inspire joy, creativity, and connection. Every corner, every store, every dish reflects SM Supermalls’ commitment to evolving alongside its community—bringing together the best of dining, retail, and entertainment in one vibrant space.


#NewEraOfSMSupermalls – All For You

At SM Supermalls, a bold New Era unfolds. From world-class cuisine and exclusive retail treasures to spaces designed to connect and inspire communities, SM continues to evolve to give you the very best in one destination. And as the mall grows, so does its commitment to sustainability, community empowerment, and creating memorable moments—because at SM, it’s all here, thoughtfully curated, and made just for you.

SM Prime Strengthens Its Path to a Sustainable Future Amid Global Climate Action

December 10, 2025 0 Comments
With the 30th Conference of the Parties (COP30) taking place in Belem, Brazil, this November, the global focus on actionable solutions for the planet’s climate crises has never been more urgent. For SM Prime Holdings, Inc., this pivotal moment underscores the importance of its commitment to sustainability—not just as a corporate responsibility, but as a guiding principle that shapes its operations, partnerships, and long-term strategy. The company’s journey toward achieving Net Zero by 2040 has evolved into a unifying goal across its vast portfolio, emphasizing strengthened implementation, innovative partnerships, and resilience in the face of climate challenges.

Empowered Partnerships for a Low-Carbon Future

Addressing the “energy trilemma”—the intertwined challenges of security, affordability, and sustainability—is particularly relevant for businesses in property development and urban planning. For SM Prime, these challenges are opportunities to redefine energy consumption, expand renewable energy capacity, and support the transition to a low-carbon future.



A diversified and comprehensive energy mix benefits not only renewable energy producers but also the broader industry by reducing dependence on fossil fuels. Through strategic partnerships with leading renewable energy companies, SM Prime has positioned itself at the forefront of this transition. SM Supermalls, for example, has achieved over 50% renewable energy usage across its properties by leveraging collaborations with key energy providers and through direct procurement strategies.

The company’s renewable energy journey has been deliberate and steadily expanding. In 2022, a partnership with Aboitiz Renewables, Inc. (ARI) activated strategic plans to enhance clean energy adoption. This footprint broadened further in 2024 through collaboration with TotalEnergies and continued in 2025 with the inclusion of Citicore Renewable Energy Corporation. Complemented by the increasing integration of leading solar rooftop suppliers for SM Supermalls, these initiatives meet growing energy demands while reducing carbon emissions.


Energy for Communities

Beyond corporate operations, SM Prime’s energy initiatives contribute to the resilience of communities, providing affordable and sustainable energy solutions while promoting climate-smart urban centers. The SM Green Movement plays a crucial role in this effort, fostering sustainable lifestyles by empowering neighborhoods to reduce energy and fuel consumption, minimize waste, and improve overall quality of life.

“We started the journey with our energy efficiency programs in the ’90s,” said SM Supermalls President Steven Tan. “This lets us enjoy our mall spaces now because we maximize our energy use, lower operational costs, while hopefully reducing our emissions. Of course, we still have a long way to go. But we are trying to make renewable energy accessible at scale to our malls—not just to create decarbonization value for the communities we touch and work with, but to provide flexible, adaptive, and sustainable mall experiences. Most importantly, a safer future for all.”

Commitment Beyond Business

As one of Southeast Asia’s largest integrated property developers, SM Prime is committed to creating sustainable, innovative, and inclusive spaces. Its developments—including malls, residences, offices, hotels, and leisure properties—are designed to support communities while promoting environmentally responsible practices. Through the SM Green Movement, the company emphasizes waste management, water stewardship, and energy efficiency, encouraging individuals and communities to participate in actions that deliver shared prosperity for generations to come.

With COP30 reinforcing the urgency of climate action, SM Prime’s sustained investments in renewable energy, strategic partnerships, and community-focused initiatives demonstrate that corporate responsibility can align with societal progress. By championing sustainability at every level—from operational practices to neighborhood engagement—SM Prime exemplifies how businesses can create lasting positive impact while building a greener, more resilient future for all.

Cebu’s Latest Finds: Bite, Shop, and Relax in Style

December 10, 2025 0 Comments
Metro Cebu is stepping into a season of fresh discoveries and feel-good experiences as SM Supermalls unveils an exciting array of new finds. From cozy spots to unwind to playful lifestyle stores and crave-worthy dining, this is the perfect time to explore something new. Whether you’re indulging in a long weekend, grabbing a quick bite, or taking a pause from your busy routine, SM Supermalls invites you to savor moments that are thoughtfully curated for the way you live, connect, and relax.

In this bold new era, evolving finds are here to elevate everyday experiences—making the spaces you already love even more special. From dining and shopping to lifestyle and wellness, everything is chosen to inspire joy, spark creativity, and bring people together, because at SM Supermalls, we truly have it all for you.




Where Delight Awaits You in SM City Cebu

Located in the heart of the city, SM City Cebu continues to surprise and delight with an expanded selection of brands, dining, and lifestyle experiences. Its carefully curated offerings combine quality, convenience, and a touch of the unexpected, creating spaces that feel both fresh and familiar.

Dyson – For the first time in Cebu, Dyson brings its innovative home solutions to SM City Cebu. From smart vacuum cleaners to hair styling tools, Dyson transforms everyday tasks into effortless, enjoyable experiences. Sleek design, intelligent technology, and powerful performance make your daily routines smoother, more efficient, and stylish—turning chores into moments of delight.

Cibo – Italian comfort food lovers, rejoice! Cibo at SM City Cebu delivers classics that are fresh, flavorful, and timeless. From wood-fired pizzas and hearty pastas to crisp salads and signature desserts, every dish offers a slice of Italy in the heart of Cebu. Perfect for leisurely lunches, dinner dates, or casual catch-ups, Cibo guarantees a dining experience that’s both comforting and Instagram-worthy.

Fully Booked x Kinokuniya – Bookworms now have a haven in Cebu with the first Fully Booked x Kinokuniya, located on the Second Level. Discover Japanese-language titles, bestsellers, and timeless classics alongside creative journals, unique stationery, and lifestyle treasures. Every visit invites exploration, sparks imagination, and offers inspiration to take home.


Your Gateway to the Unexpected at SM Seaside City Cebu

With its breathtaking seaside views, SM Seaside City Cebu offers experiences that feel extraordinary. From standout dining with panoramic backdrops to unique stores, every corner presents opportunities for discovery and enjoyment.

Co. Limited – For the first time in Cebu, Co. Limited brings the vibrant energy of Thai street food to the Upper Ground Level, Seaview Wing. Opening September 30, this bold culinary destination serves zesty salads, sizzling stir-fries, and other crave-worthy dishes that are both flavorful and adventurous. Each bite is designed to delight and excite your taste buds.

Issy – Beauty enthusiasts can explore effortless makeup and skincare essentials at Issy, making its debut in Cebu on the Second Level, Seaview Wing. From everyday staples to statement shades, Issy empowers you to experiment, play, and discover your own unique glow.

From flavorful firsts to lifestyle treasures, Cebu’s newest experiences at SM Supermalls are crafted to make your days more enjoyable, whether you’re out with friends or taking a solo retreat. Every visit is a chance to explore, indulge, and create moments worth sharing.

Davao’s New Era of Fun: Insta-Worthy Spots to Explore

December 10, 2025 0 Comments
Davao is stepping into a bold new chapter this month as SM Supermalls unveils an exciting era of fresh experiences curated just for you. SM City Davao, the first and largest SM mall in Mindanao, proudly opens its Expansion Building—a sprawling addition designed to elevate shopping, dining, and leisure in the city. With over 120,000 square meters of added space, this expansion isn’t just bigger—it’s smarter, trendier, and crafted to create unforgettable moments for every Davaoeño. Whether you’re hunting for your next Instagram-worthy photo or seeking unique lifestyle finds, the new SM City Davao promises an unmatched mix of experiences.




Culinary Delights That Will Tantalize Your Taste Buds

Food lovers are in for a treat. The Expansion Building brings a carefully curated lineup of restaurants that combine local flavors, international cuisine, and contemporary dining experiences.

Brique – Hailing from Cebu, Brique brings the beloved flavors of the Visayas for the first time to Davao. Located on the 2nd Level of the Main Mall Expansion, Brique blends modern culinary techniques with traditional Cebuano tastes, offering dishes that evoke the comfort of home-cooked meals while delighting the adventurous foodie.

Nanyang – Experience a slice of Singapore in Davao. Situated on the 1st Level of the Main Mall Expansion, Nanyang delivers Southeast Asia’s finest flavors, from aromatic Laksa to savory Curry Chicken Rice. This is more than dining—it’s a journey of taste that resonates perfectly with the Filipino palate.

Puffy’s – Bringing a cloud of sweetness to the city, Puffy’s is renowned for its signature soufflé pancakes. Located on the 1st Level of the Main Mall Expansion, Puffy’s offers Instagram-perfect bites—from Original and Crème Brûlée to Tiramisu—that are light, fluffy, and irresistibly photogenic.


Unique Finds and Lifestyle Treasures

Beyond food, SM City Davao’s expansion offers a variety of lifestyle and retail destinations, giving every visit a touch of novelty.

Aquaflask – Customize your drinkware and sip in style! The 2nd Level of the Main Mall Expansion showcases the newest designs of vacuum-insulated bottles perfect for cold or hot drinks on the go.

Gashapon Bandai – Collectors rejoice! The first Gashapon Bandai in Davao lets you grab high-quality gacha toys, keychains, and accessories. Spin the capsule machines for surprises from Dragon Ball, Gundam, Demon Slayer, Pokémon, and more.

Fully Booked – Bookworms now have a cozy haven. For the first time in Davao, Fully Booked on the 1st Level offers a wide range of books across genres, including hard-to-find titles, ensuring every reader finds their next great adventure.

Flying Tiger – Add whimsy to your life with quirky finds and creative novelties. Located on the 2nd Level, Flying Tiger offers fun crafts, home décor, and playful trinkets that make every space uniquely yours.


Style Meets Functionality

Anta – Redefining activewear, Anta on the 1st Level blends performance with style. Explore premium sports apparel, footwear, and accessories designed to make every workout—and every streetwear outfit—stand out.


A New Era of Experiences

From vibrant food hubs and chic fashion finds to playful collectibles and lifestyle essentials, every corner of SM City Davao’s Expansion Building is designed to delight, inspire, and create memories worth sharing. This isn’t just shopping—it’s a lifestyle destination that invites you to eat, explore, and express yourself like never before.

Keep up with the latest happenings at SM Supermalls by following @smsupermalls on social media or visiting www.smsupermalls.com. Experience a bold new era of evolving finds, where community, creativity, and convenience come together seamlessly—all for you.

#NewEraOfSMSupermalls – All for You

At SM Supermalls, we continue to evolve. From world-class dining and retail treasures to inspiring spaces for community connection, our expansion reflects a commitment to sustainability, memorable experiences, and innovation. Because at SM, we truly have it all for you.

Discover What’s New at SM Supermalls: Cebu Levels Up with Bigger Thrills and Unmissable Experiences

December 10, 2025 0 Comments
Life becomes more exciting when you open yourself to discovering new things—whether it’s checking off simple errands, indulging in your cravings, or diving into memorable adventures with friends and family. At SM Supermalls, these moments of discovery become even more accessible. With a growing lineup of first-in-Cebu brands and fresh lifestyle concepts, the best experiences are now easier to enjoy, right here where you are.

This year marks a New Era of Firsts, giving Cebuanos more reasons to explore, try something new, and create moments worth celebrating. No need to travel far; SM Supermalls is bringing the country’s most loved dining spots, top lifestyle destinations, and innovative entertainment experiences straight to Cebu.



Sweet & Savory Must-Visits at SM City Cebu

Food lovers are in for a treat with a wave of exciting culinary openings. Leading the pack is YAYOI, the newly opened Japanese restaurant offering authentic Teishoku—complete, well-balanced meals featuring a main entrée, steamed rice, miso soup, and seasonal sides. It’s the perfect spot for anyone craving traditional Japanese flavors crafted with care.

Even more dining favorites are heading to SM City Cebu this May:

Manam – Famous for its classic and twist versions of Filipino comfort food, Manam is opening its first-ever Cebu branch on May 26.

Ooma – Known for bold Japanese flavors and modern fusion dishes, Ooma sets foot in Cebu starting May 28.

Café Laguna – A beloved Filipino restaurant showcasing authentic Tagalog-style cuisine from Luzon, opening May 8.

Abaca Baking Company – Cebu’s homegrown favorite returns with artisan breads, all-day brunch, and expertly brewed coffee, opening May 10.

Ramen Kuroda – Offering rich, flavorful ramen made with fresh noodles and long-simmered broth for the ultimate ramen experience.

These additions solidify SM City Cebu as a must-visit culinary hotspot for anyone seeking good food, good vibes, and new dining adventures.


Indoor Sports & Japanese Faves at SM J Mall

Japanese cuisine continues to take the spotlight at SM J Mall with Yuki-Kun, serving comforting Japanese meals at the Food Hall. Even more exciting debuts are coming soon:

Ramen Nagi – With its fully customizable bowls and signature rich broths, this Filipino-favorite ramen chain is set to create another Cebu sensation.

iSwing Golf Arena – Offering a high-tech indoor golf simulation experience, iSwing brings a fun, weather-proof way to practice swings and enjoy friendly matches—great for beginners and seasoned golfers alike.

These additions make SM J Mall the ideal hangout for foodies and hobbyists looking for new ways to play, dine, and relax.


Coffee, Desserts, and First-In-Cebu Treats at SM Seaside City Cebu

Cebu’s iconic seaside mall welcomes even more delicious treats:

Beard Papa’s – The world-famous Japanese cream puff brand opened its first Cebu store last April 25, delighting visitors with its freshly baked choux pastries filled with velvety cream.

Conti’s – Opening last April 30, Conti’s brings its beloved cakes, pastries, and heartwarming savory dishes to Cebu for the very first time.

Pickup Coffee – One of the fastest-growing coffee brands in the country is launching its first premium café concept at SM, offering elevated brews designed to fuel productivity and creativity.

Whether you’re craving dessert, looking for great coffee, or simply wanting to unwind by the sea, SM Seaside offers fresh destinations for every mood.


Explore a New Era of Firsts Across SM Supermalls in Cebu

No matter where you are in Cebu, SM Supermalls encourages you to expand your horizons, discover new passions, and embrace experiences that spark joy. From culinary delights and lifestyle innovations to sports, entertainment, and community-centered spaces, Cebu’s SM malls are continuously elevating what it means to shop, dine, and play.

Tuesday, December 9, 2025

SM Prime: Smarter Water Management for a Resilient Future

December 09, 2025 0 Comments
As Philippine cities continue to grow and climate conditions become increasingly unpredictable, water security has emerged as a critical concern for both communities and industries. SM Prime Holdings, Inc. (SM Prime), one of Southeast Asia’s largest integrated property developers, addresses this challenge by prioritizing water efficiency and establishing long-term systems that ensure responsible and resilient water use across its properties.

For SM Prime, water is not merely an operational requirement—it is a finite resource that must be protected. Through years of investment in innovation, engineering, and community engagement, SM Prime has developed a comprehensive water management strategy that supports environmental sustainability while enhancing the overall customer experience in its malls.

Today, SM Prime proudly maintains a portfolio-wide water intensity of 0.44 m³/m²/year, surpassing several global standards for water efficiency. This achievement reflects the company’s commitment to embedding sustainability across mall operations and integrating responsible water practices into everyday activities.




Across SM Supermalls, every opportunity to reduce, recycle, and optimize water is explored. The installation of low-flow fixtures and modern water-saving technologies significantly reduces unnecessary consumption. Meanwhile, advanced systems that recycle air-conditioning condensate and processed water further decrease the demand for freshwater. Some SM malls have also adopted innovative solutions that capture and reuse portions of floodwater for non-potable functions—an approach that both conserves water and helps manage rainfall in flood-prone cities.

This efficiency translates into millions of liters of water saved annually for every square meter of mall space. Beyond infrastructure, SM Prime emphasizes the importance of fostering a culture of sustainability. The company regularly conducts water education campaigns for employees, tenant-partners, and mallgoers, reinforcing the advocacy of the SM Green Movement and encouraging responsible habits in daily life.

SM believes that sustainability thrives when people, systems, and communities work together. Efficient water management is not only an environmental necessity but also a way of ensuring that future generations continue to experience thriving, livable cities.

“Our mall water management systems are already at par with some of the best in the world. We do this because we understand that every liter saved eases the pressure on local water resources and secures our operations for the long term,” said SM Supermalls President Steven Tan.

SM Cares—SM Supermalls’ corporate social responsibility arm—leverages digital platforms and visually engaging content to educate and involve the public, especially the younger generation, in environmental action. Through these channels, SM highlights how collective efforts, no matter the scale, contribute to a water-secure future.

“Our work in the malls is to make sure that we give you the best experience without compromising the needs of tomorrow,” Tan added. “But of course, we cannot do it alone. When we combine all our actions as a community, no matter how big or small these are, we can all enjoy a water-resilient future.”

Entrepreneurs and Partners Unite for MSME Summit 2025 Hosted by Jobstreet by SEEK Philippines and SM Supermalls

December 09, 2025 0 Comments
Jobstreet by SEEK Philippines, in partnership with SM Supermalls, successfully gathered entrepreneurs, industry leaders, business owners, educators, and key ecosystem partners at the MSME Summit 2025 held at the Music Hall of SM Mall of Asia. The landmark event underscored the joint mission of Jobstreet and SM Supermalls to empower Filipino micro, small, and medium enterprises (MSMEs)—long recognized as the backbone of the Philippine economy.

In her opening address, Ms. Dannah Majarocon, Managing Director of Jobstreet by SEEK Philippines, emphasized that the summit serves as both a learning platform and a catalyst for business growth. She highlighted how MSMEs make up the majority of registered businesses in the country and play a crucial role in job creation, community development, and nationwide economic resilience. The summit, she said, reaffirms Jobstreet’s commitment to providing MSMEs with accessible hiring solutions, technological support, and strategic insights needed to scale sustainably.




One of the event’s central messages came from Mr. Joaquin L. San Agustin, Executive Vice President for Marketing of SM Supermalls, who delivered an inspirational keynote while receiving a Plaque of Appreciation from Jobstreet by SEEK. “SM is not just a venue—it’s a partner in every MSME’s success story,” he shared. He also noted that SM’s rise from a small shoe store in Carriedo to a nationwide network of 88 malls mirrors the entrepreneurial journey of many MSMEs. “Almost 70% of our tenants are MSMEs—their success is the foundation of SM’s continued growth. When MSMEs thrive, communities prosper, and our nation advances.”

Through the SM for MSMEs program, entrepreneurs gain access to high-foot-traffic locations, enhanced market visibility, and business support resources. This long-standing advocacy underscores SM Supermalls’ vision of creating environments where small businesses can flourish and innovate.

The summit’s learning sessions were among its most valuable components. Mr. Henry Jose “Joey” Yusingco of Jobstreet guided MSMEs on building and scaling their first hire, while Ms. Arlynne Roa-Awayan of Asia Pacific College demonstrated practical AI applications for small businesses—focusing on productivity, cost savings, and digital competitiveness. Logistics and operations experts Lalamove PH, 2GO Travel, and DITO BizBayan presented delivery, mobility, and digital solutions tailored for growing enterprises.

Marketing strategies also took center stage. Ms. Life Dawn Cervero of TikTok shared practical techniques on maximizing content, community engagement, and brand visibility even on a limited budget. Meanwhile, a joint finance panel featuring BDO, Maya, RCBC, BanKo, and Asialink offered actionable advice on cash flow management, accessible loans, digital banking tools, and financial planning to support MSME expansion.

Real-life success stories enriched the program further. Entrepreneurs Kay and Karl Santos of 1919 Chocolate shared their journey of scaling a proudly Filipino brand, proving that local products can compete with the best when backed by passion, innovation, and persistence.

Throughout the venue, the Partner Passport Challenge encouraged attendees to explore booths showcasing hiring platforms, financial tools, logistics services, digital business solutions, and technology-driven opportunities—turning the summit into a vibrant hub for networking and discovery.

The MSME Summit 2025 ultimately reaffirmed the unwavering dedication of Jobstreet by SEEK Philippines and SM Supermalls to nurturing Filipino entrepreneurship. By providing access to resources, knowledge-sharing platforms, and strategic partnerships, the summit empowered MSMEs to innovate boldly, recruit smarter, adapt to digital transformation, and thrive in an ever-evolving economic landscape.

Sunday, September 14, 2025

SM Supermalls and PNP Anti-Cybercrime Group Forge Strong Partnership to Promote Cybersecurity Awareness Nationwide

September 14, 2025 0 Comments
In a landmark move to strengthen public awareness on online safety, SM Supermalls and the Philippine National Police (PNP) Anti-Cybercrime Group (ACG) have officially signed a Memorandum of Agreement (MOA) at the SM Supermalls Headquarters Boardroom in MOA Square, Pasay City. The collaboration emphasizes the growing need for cybersecurity awareness in the Philippines, especially as more Filipinos engage in digital transactions, social media, and online services daily.




Strengthening Cybersecurity Awareness for Every Filipino

The MOA signing was led by SM Supermalls executives and PNP officials, including Karen C. Zabaljauregui, Senior Assistant Vice President for SM Lifestyle, Inc.; Engr. Junias M. Eusebio, Vice President for Operations of SM Supermalls; PBGen. Matthew P. Baccay, PNP Acting Director for Investigation and Detention Management; and PBGen. Bernard R. Yang, Acting Director for PNP-ACG.

Through this partnership, SM Supermalls and SM Cinemas will provide free airtime for PNP-ACG’s educational campaigns. These videos will be played nationwide across SM Cinema screens and mall LED displays, reaching millions of mallgoers every day. The campaigns aim to educate Filipinos about the risks of cybercrime, promote responsible digital habits, and encourage active community participation in online safety initiatives.


Cybersecurity on the Big Screen

During the launch, the PNP-ACG unveiled its new cybersecurity awareness video, which will roll out nationwide in the coming weeks. By leveraging SM’s wide network of malls and cinemas, the campaign ensures that messages on cybercrime prevention reach diverse audiences—from students and families to professionals and business owners.

The PNP Anti-Cybercrime Group, tasked with preventing and investigating cybercrimes in the country, emphasized that online threats continue to evolve. From phishing and identity theft to online scams and hacking, cybercrimes pose risks to both individuals and businesses. Thus, public education is a crucial defense.
A United Stand Against Online Threats

“SM Supermalls is more than just a hub for shopping, leisure, and community gatherings. We are also a partner in ensuring the safety and well-being of millions of Filipinos who visit our malls and live their lives online,” said Engr. Junias M. Eusebio, Vice President for Operations of SM Supermalls.

He added that the partnership with the PNP-ACG is an extension of SM’s mission to create safe spaces not only in physical malls but also in the digital environment, where Filipinos increasingly spend their time.

Meanwhile, PBGen. Bernard R. Yang highlighted that fighting cybercrime requires both law enforcement expertiseand community cooperation. With partners like SM, public engagement is amplified, making nationwide awareness possible.
Beyond Shopping: SM as a Partner in Public Service

This initiative is part of SM Supermalls’ broader advocacy in supporting government services and protecting public welfare. For decades, SM has worked closely with government agencies to bring essential services closer to communities. Through its Government Service Express (GSE) hubs, SM malls host key government offices, offering services such as ID applications, permits, registrations, and renewals—making public service more accessible, convenient, and secure.

Now, with this partnership with the PNP Anti-Cybercrime Group, SM reinforces its role as not just a retail leader but also a champion of digital safety and community empowerment.
Why Cybersecurity Matters Today

In today’s digital-first world, cybersecurity awareness is more critical than ever. As Filipinos embrace online banking, e-commerce, and social networking, they also face increasing exposure to scams, fraud, and identity theft. Partnerships like this one between SM Supermalls and PNP-ACG show how the private sector and government can work hand-in-handto safeguard citizens against digital threats.

Taste the Thrill at SM Supermalls’ Food Fest This September

September 14, 2025 0 Comments
For Filipinos, food is never just about eating—it’s about creating experiences. It’s the laughter shared with friends over steaming bowls of soup, the excitement of trying bold new flavors, and the joy of chasing the latest food craze. This September, SM Supermalls invites everyone to celebrate food in all its forms at the Food Fest at SM, a month-long extravaganza filled with flavors, fun, and unforgettable moments.

Running from September 1 to 30, the Food Fest transforms participating SM malls nationwide into vibrant dining destinations where foodies, families, and even furbabies can indulge in culinary adventures like no other. From unbeatable dining deals and regional specialties to live entertainment and giant foodie installations, this year’s celebration is set to be the biggest food event of the season.




Unbeatable Dining Deals for Everyone

The Food Fest kicks off with irresistible dining promos and group deals from your favorite restaurants. With exclusive SMO Swipe Deals, foodies can score discounts on comfort food staples, family feasts, and even trending dishes making waves online. Whether you’re dining solo, with your barkada, or treating your family, there’s a deal designed to satisfy every craving without breaking the budget.
Discover What’s New at the Food Market

Always on the lookout for the next viral dish? The Food Market at SM is where local food entrepreneurs (MSMEs) and partner tenants showcase new concepts and fresh flavors. Here, you’ll discover artisanal specialties, reimagined Filipino favorites, and street eats that are already making waves online. It’s the perfect chance to taste tomorrow’s food craze today—and support local businesses at the same time.
Snap, Share, and Feast at the Foodie Snaps Village

Because food isn’t just meant to be eaten—it’s meant to be shared! The Foodie Snaps Village brings larger-than-life food-themed installations that make the perfect backdrop for your Instagram feed. From giant desserts to oversized meals, every corner is designed for you to pose, snap, and share your Insta-worthy moments with the world.
Groove and Grub at Eats and Beats

Dining is even better with a soundtrack. At Eats and Beats, you can enjoy live performances from talented local artists and student buskers while savoring your favorite dishes. The combination of good music and good food creates the ultimate chill vibe, perfect for barkada hangouts or romantic dates.
Celebrate Regional Cuisines at Eats Local Fest

Food lovers can also travel across the Philippines without leaving the mall at the Eats Local Fest. This special showcase celebrates the best of regional cuisines, curated by chefs and presented in large-scale, mouthwatering displays. Each dish tells a story of heritage, tradition, and Filipino pride—giving diners the chance to explore the country’s diverse flavors in one unforgettable culinary journey.
Treat Your Pets at the Big Bites Pawty

Food Fest at SM is not just for people—it’s for pets too! At the Big Bites Pawty, furbabies can enjoy their own buffet while exploring paw-some treats from pet food sellers. It’s a one-of-a-kind experience where pet parents can bond with their furry companions over delicious finds and pet-friendly fun.
Don’t Miss the Biggest Food Celebration of the Year

This September, every visit to SM Supermalls is a feast for the senses—from thrilling flavors and Instagram-worthy attractions to live music and family-friendly activities. Whether you’re here to indulge in comfort food, discover the next big food trend, or simply bond with loved ones (including your pets), Food Fest at SM promises an unforgettable experience for everyone.

📅 Mark your calendars from September 1 to 30 and join the ultimate food celebration at an SM mall near you.

SM Supermalls and CSC Celebrate 125 Years of Philippine Civil Service with Nationwide Job Fairs

September 14, 2025 0 Comments
In celebration of the 125th Philippine Civil Service Anniversary (PCSA), SM Supermalls, in partnership with the Civil Service Commission (CSC), rolled out a series of nationwide job fairs designed to connect Filipinos with meaningful careers in public service. The collaboration highlights the enduring legacy of the Philippine civil service and its critical role in nation-building.

For many attendees, the job fairs were more than recruitment events—they were opportunities to pursue purpose-driven careers that contribute directly to the welfare of the Filipino people.

"I am happy that they came up with a job fair for government agencies. Many still want to serve and work for our government," shared jobseeker Ken Gonzaga, who submitted applications for several positions during the event at SM City North EDSA.




Public Service Careers Within Reach

The Civil Service Anniversary Job Fairs opened doors to thousands of vacancies across national government agencies, local government units (LGUs), government-owned and controlled corporations (GOCCs), and state universities and colleges (SUCs).

By hosting these fairs inside malls, CSC and SM Supermalls made the process of exploring career opportunities in public service more accessible, inclusive, and convenient for Filipinos from all walks of life. Applicants were also given briefings on available positions, ensuring they understood the unique impact of careers in government service.

"Our partnership with SM Supermalls makes it easier for Filipinos to explore careers in public service—opportunities that go beyond personal growth and contribute to the progress of our communities and the nation. The venue is well-organized, convenient, and accessible for jobseekers," said Mary Grace Dugay, Director III of the Civil Service Commission.
More Than Jobs: Building a Nation of Servants

While job placement was a primary goal, the initiative underscored a bigger message: public service is a calling. The job fairs highlighted the essential role of civil servants in driving social progress, inspiring a new generation of Filipinos to dedicate their skills and talents to building stronger communities.

"SM is honored to celebrate 125 years of Philippine Civil Service by opening our malls as venues where Filipinos can discover not just jobs, but meaningful careers in public service," said SM Supermalls President Steven Tan. "By working hand-in-hand with CSC and our government partners, we continue to support an empowered citizenry and sustainable nation-building."

For fresh graduates like Joanne Moriel, the event was an eye-opener. "Especially with what’s happening now in the country, I want to be part of the public sector to be able to help make a difference," she shared.
Job Fair Schedule Across the Philippines

As part of the PCSA’s milestone celebration, the Civil Service Anniversary Job Fairs were simultaneously mounted across multiple SM malls, including:

September 3 – SM City Tuguegarao


September 3–4 – SM CDO Downtown Premier and SM City Butuan


September 4 – SM City North EDSA


September 4–5 – SM City Iloilo


September 5 – SM City Legazpi


September 9 – SM City Baguio (final leg)

These events reaffirmed the commitment of SM Supermalls and CSC to empower Filipinos with stable, purpose-driven, and sustainable career opportunities.

SM Prime Reinforces the SM Green Movement: Simple Acts, Shared Impact for a Greener Tomorrow

September 14, 2025 0 Comments
As the world continues to face pressing environmental challenges, sustainability has become more than a buzzword—it is now a collective responsibility. SM Prime Holdings, Inc., one of Southeast Asia’s largest integrated property developers, is taking bold steps toward a greener tomorrow through the SM Green Movement, a company-wide sustainability initiative that empowers individuals and communities to take part in creating a more climate-resilient future.

Born during the height of the pandemic, the SM Green Movement started with small, personal stories: employees practicing mindful consumption at home, choosing to conserve water, reduce energy use, and recycle waste. These seemingly simple actions created ripples that grew into a full-scale movement, uniting SM Prime’s properties, stakeholders, and customers under one shared vision—to nurture the planet while supporting sustainable communities.




Turning Sustainability Goals Into Everyday Actions

The SM Green Movement focuses on three key pillars: waste management, water stewardship, and energy efficiency.By breaking down ambitious sustainability goals into achievable daily practices, the movement shows Filipinos that sustainability is not an abstract idea, but something that can be done every day.

Through these initiatives, SM Prime also advances its mission to achieve net-zero emissions by 2040. From building eco-friendly infrastructures to encouraging mallgoers to practice waste segregation, the campaign emphasizes that everyone has a role to play in building greener and more livable cities.

"The SM Green Movement is our way of showing care—care for our planet and care for the people who live in it," said Joaquin San Agustin, Executive Vice President for Marketing of SM Supermalls. "We’re not just building malls, homes, or offices—we’re building opportunities for everyone to be part of the solution. And the best part is, it starts with what we do every day."
Collaboration That Creates Lasting Change

At the core of the movement is collaboration. Real, long-term impact thrives when communities, businesses, and organizations work together. SM Prime partners with local government units, schools, NGOs, and individuals to develop solutions that not only address environmental concerns but also integrate into people’s daily lives.

"Our strength as a company comes from our ability to mobilize people around a common cause," San Agustin explained. "The SM Green Movement is about collective impact. Every bottle recycled, every drop of water saved, every watt conserved—all of it adds up."
Green Innovations Across SM Properties

Across the Philippines, the SM Green Movement is already making visible impact:

Solar Power at SM City Fairview: With a 3.785-Megawatt peak solar photovoltaic (PV) system made up of 6,882 solar modules across 4.3 hectares, this project currently holds the record as the largest rooftop solar PV installation on a commercial building in the country.


Water Recycling at SM City Baguio: A dedicated water treatment facility ensures that water is reused, conserving vital resources while fostering resilience against climate-related challenges.


Recycled Water at the Mall of Asia Complex: Water trucks carrying 100% recycled water are used to maintain greenery across the property, demonstrating innovative solutions for responsible water use.


Waste Management Through SM Cares: With color-coded bins for recyclables, compostables, and disposables, mallgoers are encouraged to “Bin It Right” and actively participate in waste segregation.
A Movement for Generations to Come

More than a corporate program, the SM Green Movement is a growing platform for advocacy and action. With every story shared and every sustainable practice embraced, SM Prime is proving that positive environmental change is within reach for every Filipino.

Through simple acts with lasting impact, SM Prime is building a greener tomorrow—one community, one household, and one choice at a time.

6 Pet-Friendly Food Destinations in SM City Manila to Enjoy With Your Furbaby

September 14, 2025 0 Comments
For pet lovers, there’s nothing quite like spending quality time with your furbabies. Now, dining out can be part of that bonding experience too—thanks to the growing number of pet-friendly restaurants in Manila. At SM City Manila, fur parents no longer have to choose between indulging in delicious food or bringing their pets along. You can now enjoy hearty meals, refreshing drinks, and sweet treats while sharing the moment with your beloved companions.

If you’re wondering where to eat in SM City Manila with your pet, here are six must-try food destinations that welcome you and your furbaby for a one-of-a-kind dining experience.




1. Dig Into Classic Filipino Comfort Food at Max’s Restaurant

A household name in Filipino cuisine, Max’s Restaurant remains a favorite for family dining. Their refreshing Lumpiang Ubod offers a delicate balance of vegetables, pork, shrimp, and crabmeat wrapped in a crepe, either fresh or fried. Another must-try is their All-Beef Kare-Kare, slow-cooked with tender beef cuts, oxtail, and tripe, simmered in a rich peanut sauce, and paired with signature bagoong.

With its pet-friendly seating, Max’s lets you enjoy hearty Filipino meals while bonding with your four-legged companions.
2. Treat Your Palate to Smoked Goodness at Scorched Smokehouse

If smoky meats are your comfort food, Scorched Smokehouse is the place to be. Specializing in American-style smoked meats, their pork ribs, USDA beef, pulled pork, and chicken are smoked for up to 12 hours with hickory wood chips for that irresistible flavor.

Their overload meals—complete with pasta, smoked meats, java rice, and dessert—are perfect for sharing. Pair your feast with the fan-favorite Scorched Iced Mocha, a refreshing drink for Manila’s warm afternoons while you and your pet chill together.
3. Experience Modern Filipino Dining at MESA

At MESA, Filipino classics are reimagined with flair. Their iconic Pinatayong Manok—a whole chicken marinated, boiled, and fried until golden brown—arrives upright at your table for both visual appeal and maximum crispiness. Their Tinapa Rice, rich with smoky flavor, complements every dish.

With its cozy interiors and pet-friendly ambiance, MESA makes dining out with your furbaby stylish, flavorful, and fun.
4. Tuck Into Heritage Recipes at Classic Savory

For a nostalgic food trip, Classic Savory delivers Filipino-Chinese comfort food that never fails. Best known for their Classic Savory Chicken, crispy Shanghai Rolls, and satisfying fried rice, they’re a go-to for families looking for familiar flavors.

Cool down with their Iced Coffee Jelly or Savory Tropical Cooler for the perfect sweet ending—all enjoyed with your furry friend right by your side.
5. Savor Bold Flavors at Khao Khai Thai Chicken House

If you’re craving Thai food in Manila, Khao Khai Thai Chicken House brings authentic Bangkok street-style dishes to SM City Manila. Their signature Gai Tod (Thai Fried Chicken) is crispy, juicy, and best paired with Som Tam (papaya salad) for a refreshing bite. Don’t miss their rich and creamy Thai Milk Tea, the perfect cool drink for a flavorful Thai feast.

The lively vibe of Khao Khai makes it a great place to explore bold flavors while enjoying the company of your pet.
6. Beat the Heat With Bebang Halo Halo

End your foodie adventure with a sweet and cooling treat at Bebang Halo Halo. Their Presidential Halo Halo is loaded with premium toppings like leche flan, ube halaya, corn, and sago, all on a frozen milk base that’s creamier than traditional shaved ice.

Perfect for sharing (or not!), this dessert is a must-try during hot Manila days—especially when you’re out bonding with your furbaby.
A #NewEraOfUniqueFinds at SM City Manila

With more pet-friendly food destinations in Manila, dining out with your furry companions has never been easier or more enjoyable. Whether you’re craving Filipino classics, smoky meats, Thai street food, or refreshing desserts, SM City Manila has something for you and your furbaby.

Discover more pet essentials, pet-friendly spaces, and unique finds at SM Supermalls, where every visit is designed to make life more rewarding—for both you and your pets.

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