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Thursday, September 19, 2024

SM Prime joins global conversation on building sustainable cities for the future

September 19, 2024 0 Comments
SM Prime Holdings (SM Prime) played a pivotal role in advancing sustainable urban development by hosting the 7th annual Association of Pacific Rim Universities – Sustainable Cities and Landscapes (APRU-SCL) 2024 Conference and 3rd International Conference on Human Settlements Planning and Development (ICHSPD) at SMX Convention Center Aura. 

This prestigious event, organized by the University of the Philippines Los Baños (UPLB), brought together over 300 experts to discuss innovative solutions for building greener and more resilient cities. Focused on the theme "Advancing Sustainable Cities and Communities Through Science, Technology, and Innovation," the conference highlighted the importance of collaboration in addressing urban challenges.



SM’s commitment to sustainability was evident through the participation of its top executives. SM Supermalls’ President Steven Tan showcased SM Supermalls’ eco-friendly practices and community-focused programs.

“Our malls are more than just shopping centers; they are dynamic public spaces, woven into the daily lives of millions of Filipinos. Our comprehensive environmental sustainability programs are deeply inspired by the vision of our Chairman of the Executive Committee, Mr. Hans Sy, a tireless advocate for environmental sustainability and disaster resilience,” Mr. Tan said.

He added, “At SM Supermalls, we leverage science and technology to develop innovative solutions that are seamlessly integrated into the design and operation of our malls. We remain committed to leveraging innovation and collaboration to build a greener, more resilient, and more sustainable future for the Philippines.”

SM Prime and SM Development Corporation (SMDC) Lead Executive for Design, Innovation, and Strategy Jessica Bianca Sy, shared the company’s vision of creating sustainable integrated properties that foster lively communities.

National Resilience Council (NRC) Executive Director Silvestre Barrameda Jr. highlighted SM’s role in disaster preparedness. He presented “From Risk to Resilience: The Work of the National Resilience Council in Risk Governance” where he introduced the Resilience Local Government Unit Program (RLGUP), NRC’s approaches and tools and how risk governance is supported by the sciences.

SM Prime’s commitment to sustainability was further emphasized during a breakout session on creating connections and partnerships, hosted by Jonas Marie Dumdum, Senior Consultant and Sustainability Lead of Nomura Research Institute (NRI) Manila Branch. Katherine Custodio, Executive Director of World Wide Fund For Nature (WWF)-Philippines, underscored the significance of collaboration: “Any program that aims to build climate resilience requires strong partnerships and working together across all sectors.”

SM Prime remains committed to its role as a catalyst for economic growth, delivering innovative and sustainable lifestyle cities, thereby enriching the quality of life of millions of people. SM Prime is pursuing the next horizon on integrated property development and onward to building sustainable cities of the future.

Wednesday, September 18, 2024

SM City Baguio's rainwater treatment facility: A model for water sustainability

September 18, 2024 0 Comments
SM City Baguio is making significant strides in water stewardship with its innovative rainwater treatment facility (RTF), launched in July 2023. In the months since, the facility has already processed over 17,111.80 cubic meters of rainwater – equivalent to 7 Olympic-size swimming pools, or enough to fill over 6,800 standard water tankers – into potable water for the SM mall’s operations and for their lessees’ use.

This initiative supplements the mall's water supply from the Baguio Water District and significantly contributes to the city's water security and the safety of its residents. Located at the mall’s basement level, the RTF provides 30% of the mall’s total monthly average requirement for clean water that is safe for consumption and food preparation.

"There is a critical need for reliable and safe water sources," said Baguio City Mayor Benjamin Magalong. "And SM City Baguio's rainwater treatment facility is a commendable initiative that directly addresses this need. We hope that other private establishments can adopt similar projects for the efficient use of our water resources."


The RTF utilizes a meticulous six-step treatment process, with equipment monitored and parameters checked in real time to ensure optimal performance. The processed water undergoes regular testing by the city’s accredited testing facility and consistently passes all water potability standards.

"This facility is a testament to SM Prime Holdings' commitment to sustainable operations and to the well-being of the communities we serve," said Engr. Liza Silerio, SM Supermalls’ Vice President and Sustainability and Resilience Head. "By maximizing rainwater harvesting and treatment, we are not only reducing our reliance on the city's water supply but also contributing to a healthier and more resilient Baguio City."


The impact of the RTF extends beyond the mall itself. With reduced reliance on the city's water supply, water haulers have been able to service more households, particularly during periods of water scarcity experienced throughout the city.


SM City Baguio's rainwater treatment facility stands as a shining example of how businesses can play a vital role in addressing critical community needs through innovative and sustainable solutions.


SM Prime remains committed to its role as a catalyst for economic growth, delivering innovative and sustainable lifestyle cities, thereby enriching the quality of life of millions of people. SM Prime is pursuing the next horizon in integrated property development and onward to building sustainable cities of the future. 

Monday, September 16, 2024

Embracing net zero: The Philippines' urgent call to climate action

September 16, 2024 0 Comments
As we enter the typhoon season, recent extreme weather events have once again underscored the Philippines' vulnerability to such conditions.

As the nation grapples with the potential aftermath, it is clear that being part of the global conversation on achieving net zero emissions is imperative. This typhoon has highlighted the urgency for the Philippines to be an active participant in the fight against climate change, not only to mitigate future impacts but to also contribute to global solutions.

The concept of net zero refers to balancing the amount of greenhouse gases emitted with an equivalent amount removed from the atmosphere. For the Philippines, a country frequently in the crosshairs of severe weather, achieving net zero is a crucial step towards enhancing climate resilience. The recent typhoon has made it evident that the country cannot afford to be a bystander in the global efforts to combat climate change. Instead, it must be a proactive player, advocating for and implementing strategies that contribute to the global net zero target.




One of the key areas where the Philippines can make a significant impact is by leveraging its abundant natural resources to transition to renewable energy sources. By increasing investments in solar, wind, and hydroelectric power, the nation can reduce its reliance on fossil fuels, thereby lowering its carbon footprint. 

This transition is crucial for achieving net zero and offers the added benefit of creating a more resilient energy infrastructure less susceptible to disruptions caused by extreme weather.

SM Prime Holdings, Inc. recognizes the equal importance and urgency of both climate change adaptation and mitigation. As part of our strategy, we are investing 10% of our Capital Expenditure (CAPEX) in sustainability and disaster resilience design.

A significant initiative supporting this commitment is SM Prime’s pledge to achieve net zero emissions by 2040. As the country’s leading integrated sustainable property developer, we have committed to the Science-Based Targets Initiative (SBTi), a recognized global standard for corporate decarbonization targets. This makes us one of the few corporations in the Philippines to do so. To ensure our near and long-term science-based targets for 2030 and 2040 align with the global commitment to achieve net zero by 2050, SM Prime collaborates with the World-Wide Fund for Nature Philippines (WWF) through their Corporates for a Better Planet Initiative (CBPI) program.

This ambitious target is supported by concrete actions, such as the installation of onsite solar panels across various properties and strategic partnerships for renewable energy sourcing. These initiatives not only reduce the company's carbon footprint but also set a precedent for other businesses to follow, demonstrating that sustainable practices can be integrated into core business operations.

Pledging to advance every person’s right to a better quality of life through heightened climate action, disaster risk reduction, biodiversity protection, and our strategic corporate social responsibility programs, this commitment places climate action at the forefront as one of SM Prime’s sustainability agenda.

SM Supermalls have enhanced natural lighting and improved insulation, reducing energy needs for lighting, heating, and cooling, leading to more efficient and environmentally friendly operations.

Using solar panels or other renewable energy sources lowers the carbon footprint, leading to reduced greenhouse gas emissions and decreased reliance on non-renewable energy.

Saturday, September 14, 2024

Shaping the Future: Building Sustainable and Resilient Cities

September 14, 2024 0 Comments
What makes a city thrive? 

It's a combination of visionary planning, purposeful development, and a strong sense of community. A thriving city doesn’t just happen by chance; it emerges when developers, government officials, and citizens come together to create spaces that foster movement, synergy, and prosperity. At the heart of this development is the celebration of life—where the community becomes the core, and sustainable growth is a shared goal. At SM Prime Holdings, Inc. (SMPHI), the vision for future cities transcends the traditional metrics of economic success. 




“At SM Prime, we dream big for our shared future. True prosperity is more than financial gain. It includes the development of sustainable, integrated properties, paired with a dedication to fostering vibrant, inclusive communities. Our legacy properties are built to last, withstanding the test of time and future challenges," says Ms. Jessica Bianca Sy, Lead Executive for Design, Innovation, and Strategy at SMPHI and SM Development Corporation (SMDC). 

Sy’s leadership at SM Prime aligns perfectly with the company’s goal of shaping cities that stand strong in the face of climate change and other pressing global challenges. Her participation in the 7th Annual Conference of the Association of Pacific Rim Universities – Sustainable Cities and Landscapes Conference and Student Symposium 2024 (APRU-SCL 2024) speaks volumes about her commitment to sustainability. 

This year's conference, themed "Advancing Sustainable Cities and Communities through Science, Technology, and Innovation," brings together experts from around the globe to discuss strategies that can lead to the development of more sustainable urban spaces. As one of the Philippines' leading integrated property developers, SM Prime has consistently demonstrated a commitment to sustainability and disaster resilience, crucial for a country like the Philippines that is highly vulnerable to natural disasters. With a population continually growing and cities expanding rapidly, there is an increasing demand for energy, water, and other essential resources. 

SM Prime addresses these challenges by prioritizing disaster preparedness and infrastructure resilience, aiming to scale these efforts to the city level. A significant component of SM Prime’s sustainability agenda is the shift toward renewable energy solutions. By working with energy franchise holders, the company has initiated projects to systematically manage energy use and reduce carbon footprints, moving closer to achieving net-zero emissions. This transition is vital not only for the company’s future but also for the cities it helps develop. 

When discussing SM Prime's future large-scale developments, Sy highlights a systems approach to utility infrastructure. “For our upcoming master-planned projects, we are embedding utility frameworks into the urban design guidelines at the precinct or plot level. This involves integrating critical infrastructure—like water, energy, and transport—into the overall blueprint of city planning,” she explains. Sy emphasizes that these efforts are not made in isolation but are developed in collaboration with a network of knowledge partners. Together, they have identified six key themes—transport, energy, water, biodiversity, built form, and materials—that will shape the cities of tomorrow. This living framework is not just a dream for Sy and SM Prime; it is a tangible, actionable vision. 

“We believe this is the future for cities in the Philippines. We are committed to delivering this vision for the benefit of future generations,” she states confidently. Through its work, SM Prime has proven to be a catalyst for economic growth, creating vibrant and sustainable communities that enrich the lives of millions. 

The company’s innovative approach to property development, paired with a forward-thinking sustainability agenda, is charting a course toward building resilient cities capable of withstanding the challenges of tomorrow. 

In doing so, SM Prime is not just developing real estate—it’s building the future. The 7th APRU-SCL 2024, hosted by the University of the Philippines Los Baños, will take place from August 6-8, 2024, at the SMX Aura Convention Center. This conference brings together local and international experts to explore the evolving landscape of sustainable urban development.

Thursday, September 12, 2024

Create waves of positive change with SM at the 2024 International Coastal Clean-Up

September 12, 2024 0 Comments
The International Coastal Clean-Up (ICC) is back for another year and is shaping up to be the biggest one yet, taking place simultaneously on September 21 in 15 different SM Supermalls across the country: SM By the Bay at SM Mall of Asia Complex, SM Tuguegarao Downtown, SM City Tuguegarao, SM City Bataan, SM City Olongapo Central, SM City Olongapo Downtown, SM City Sorsogon, SM City Legazpi, SM Daet, SM City Puerto Princesa, SM City Roxas, SM City Cebu, SM City Seaside Cebu, SM City Mindpro, and SM City General Santos. Together, we can make a significant impact on our oceans and create a cleaner, healthier environment for all.

In 2023, SM Cares recorded more than 100,000 kg of trash collected with the help of an estimated 17,000 total volunteers from 15 SM Supermalls nationwide. This year, in celebration of its 20th year of supporting communities and creating a positive impact on the environment, SM Cares aims to double the amount of solid waste collected to 200,000 kg, eyeing a volunteer count of 20,000.



If you're interested in joining the global movement towards cleaner seas and oceans, SM Cares is inviting you to be part of this year's ICC!

For participants from NCR, you may register via SM Malls Online through this link: https://click.smmallsonline.com/DFqS/ICC2024

For participants from Cebu, you may register via SM Malls Online at https://click.smmallsonline.com/DFqS/ICCSMSSXSMCC

For outside of NCR and Cebu, you may visit this link: https://bit.ly/ICC2024-Registration

SM Cares is the corporate social responsibility arm of SM Supermalls, responsible for initiatives that promote sustainability and the development of the community. SM Cares’ advocacies include programs on Women and Breastfeeding Mothers, Persons with Disabilities, Senior Citizens, and Children and Youth, as well as the Bike-Friendly SM initiative, in addition to its Programs on Environment.

Tuesday, September 10, 2024

Building Climate Resilience Through Collaborative Partnerships

September 10, 2024 0 Comments
The Philippines ranks as the country most vulnerable to disasters, making it crucial to build national resilience in response to intensifying climate impacts. This challenge requires a collective effort across all sectors, ensuring that the nation can respond, recover, and adapt effectively. 

“Any program aimed at building climate resilience demands strong partnerships and collaboration across all sectors,” said Katherine Custodio, Executive Director of World-Wide Fund for Nature Philippines (WWF-PH), during the breakout session of the 7th Annual Conference of the Association of Pacific Rim Universities – Sustainable Cities and Landscapes Conference and Student Symposium 2024 (APRU-SCL 2024). 




Custodio emphasized the need for cohesive efforts between organizations, government, and private sectors to bring national policies to life, particularly those focused on climate adaptation and sustainability. Custodio highlighted that successful climate initiatives depend on sincere efforts to work across disciplines and sectors. She stressed that such collaborations would be instrumental in turning policy commitments into actionable programs. Jonas Marie Dumdum, Senior Consultant and Sustainability Service Lead of Nomura Research Institute (NRI) Manila Branch, hosted the session, which centered on the importance of creating connections and partnerships. 

Custodio further explained the significance of engaging corporate leaders in climate action. “Finding the right champions within the company is crucial,” she said, noting that leadership involvement from the top is key to ensuring that corporate climate goals are aligned with national objectives. One notable partnership in the Philippines is between WWF-Philippines and SM Prime Holdings, Inc. (SM Prime). Over the years, this partnership has produced various successful programs, including the **YOUth are the Future** campaign, the annual **Earth Hour** event in collaboration with SM Supermalls, **SM Hotel’s Sustainable Diner** initiative, and the **Hamilo Coast Sustainable Development Project**, now in its 14th year. 

“At SM Prime, we dream big for our shared future. True prosperity transcends financial success,” said Jessica Bianca Sy, Lead Executive for Design, Innovation, and Strategy for SM Prime and SM Development Corporation (SMDC). Sy reaffirmed the company's commitment to developing sustainable, integrated properties while fostering vibrant and inclusive communities that can endure the challenges of time and climate change. SM Prime, one of Asia's leading integrated property developers, recognizes the importance of science-based climate action. The company has made a strong commitment to transitioning to a net-zero economy by aligning with WWF-PH’s **Corporates for a Better Planet Initiative (CBPI)** program. 

Through this partnership, SM Prime is working on setting near and long-term science-based targets for 2030 and 2040, in line with global climate goals to achieve net-zero emissions by 2050. Custodio expressed her satisfaction with the collaboration, stating, “WWF-PH is pleased to work with SM Prime on their decarbonization efforts. Companies like SM Prime are guided in identifying climate-related risks, developing roadmaps, and committing publicly to science-based targets.” 

Custodio also emphasized that climate action is a long-term endeavor, especially when working with communities across the country. "Change does not happen overnight. True partners are willing to work together for the long term and actively listen to one another," she said. According to her, the most impactful projects are those that sustainably improve people's livelihoods and well-being. 

SM Prime continues to be a catalyst for economic growth, focusing on creating sustainable lifestyle cities that enhance the quality of life for millions. The company is committed to pushing the boundaries of integrated property development, leading the way toward building sustainable cities for future generations.

Sunday, September 8, 2024

SM Prime: Engineering a sustainable future

September 08, 2024 0 Comments
SM Prime leads the way in sustainable development, integrating sustainability into its core business strategy.

Sustainability has become a driving force across every industry. For SM Prime Holdings, Inc. (SM Prime), one of Asia’s leading integrated property developers, sustainability is elevated through a strategic framework that leverages the company’s extensive operations, significant economic impact, and cultural influence.

SM Prime’s sustainability journey began in the 1990s, guided by a focus on resilience and practicality. The company has always valued substance over style, favoring strategies grounded on real-world application rather than flashy, short-term fixes. Its strategy is built on what truly matters to the business and the community it serves, ensuring that its sustainability efforts are both effective and enduring.


In its 2023 Annual Integrated Report, SM Prime introduced its Sustainability Ambition Roadmap with a clear and powerful message: Together for a sustainable future – aligned with its vision of creating and managing innovative, sustainable, and integrated property developments that enhance the quality of life for all.



Building on its sustainability framework of Economy, People, Planet, and Community, SM Prime identified three major goals to pursue: Environmental sustainability, Prosperity for all, and Climate resilience – all aimed to create a future marked by sustainability, resilience, and widespread prosperity by 2030, 2040, and beyond.


Under its environmental sustainability strategy are two significant programs released by the company: Net Zero by 2040 and #SMWasteFreeFuture.


Net Zero by 2040


SM Prime is committed to enhancing people’s quality of life by intensifying climate action, reducing disaster risks, investing in resilient design, protecting biodiversity, and implementing strategic corporate social responsibility programs, with its main focus on climate action toward a net-zero business. The company has been collaborating with the World-Wide Fund (WWF) for Nature-Philippines to establish science-based targets in alignment with the global commitment of a net-zero ambition by 2050.


“We understand the magnitude of the challenges we face to achieve our Net-Zero commitment. SM Prime is determined to take action and meet its climate commitments. This is one of our top agendas in sustainability,” said Jeffrey C. Lim, SM Prime President and CEO.


#SMWasteFreeFuture


SM Prime launched its vision for an #SMWasteFreeFuture, in support of the United Nations Environment Programme’s (UNEP) International Day of Zero Waste. The program introduces a simple segregation scheme: Recyclable, Disposable, and Compostable (RDC), all aimed at reducing overall waste generation and increasing the waste diversion rate from landfills through sustainable disposal methods. The initiative was launched nationwide for SM employees and across all SM property groups and stakeholders.

SM Prime continues to support existing programs and partnerships that promote better waste management solutions. Initiatives such as SM Supermalls’ Trash-to-Cash recycling market, Plastic Waste Collection and E-Waste Collection programs, and regular coastal and estero clean-up activities effectively engage the community in rethinking their relationship with waste.

To address food waste, SM Hotels and Convention Corporation (SMHCC) has pioneered projects such as The Sustainable Diner with WWF-PH, diverting 198,640 kg of food waste through bokashi composting and 40,013 kg through biodigesters. SMHCC also launched Tela Tales, a program that recycles condemned linens.


Water stewardship


SM Prime is committed to water stewardship by implementing innovative water conservation and management practices, ensuring that properties developed are more responsive and adaptable to the changing needs of communities.

Through its sewage water treatment plants, wastewater is processed, preventing contaminated water from polluting local waterways and for reuse. The recycled water is utilized in malls for water closet flushing, air conditioning operations and landscape greening.




Prosperity for all

SM Prime’s developments serve as catalysts for socio-economic progress, delivering tangible benefits to all stakeholders. Founded by Henry Sy, the company remains committed to his vision of bringing world-class developments to the Philippines. A vision perfectly exemplified through the Mall of Asia Complex which offers a blueprint for future cities that go beyond commercial success to embrace a holistic approach to urban development.


SM Prime celebrated its 30th year as a publicly listed company last July 23, signifying three decades of service and transformative growth in the Philippine real estate industry. 

“True leadership is marked by a solid dedication to collective success. Our journey at SM Prime demonstrates the power of dreaming big and the incredible achievements that follow when you pursue those dreams with determination and hard work.” – JEFFREY C. LIM, SM PRIME PRESIDENT AND CEO

Thursday, July 7, 2022

Aira Lopez reveals her lifestyle’s perfect partner

July 07, 2022 0 Comments
Multifaceted influencer, athlete, host shares her story of winning races, health, and advocacy to help more people live better lives .

The 24-year-old goal-getter, influencer, athlete, and host for CNN’s Cycling Unlimited TV show, Aira Lopez, proves that a healthy lifestyle is not as simple as a 30-day diet routine but a daily practice of healthy habits. Recently, Lopez became one of the new brand ambassadors of Santé, a premier natural and organic health and wellness product and services provider. 


Despite juggling work hustles daily, Lopez always finds time to exercise and drink her supplements. “I do cardio exercise more often. I do biking, running, and swimming, especially if I have a lot of time on my hand. And if my morning schedule allows me, I go for a morning bike ride,” Lopez shared. 

“I don’t follow any specific or strict diet. I eat whatever I want. But the secret to staying fit is I burn it through exercise. I exercise a lot so that I can eat a lot. Plus, part of my everyday healthy lifestyle is drinking Santé Barley every morning after my workout session,” she blithely added. 

Being sports-inclined, Lopez, at a young age, knows how precious health is. “I do love sports since my elementary days,” she said. Lopez claimed that she was already health-conscious at a young age and wanted to share with everyone how she considered her health as her wealth, just like the golden adage says. Her Papa Louie also revealed that during her high school days, Lopez was a baseball player in her school. 

“We used to arrange fun rides together with my other siblings and Papa Louie. We once conducted a free event in Tarlac, and it was free for everyone. We also gave free food to the riders who joined. And of course, it was fulfilling because we were able to encourage more women to join in our ride.” 

With her talents in sports and a bubbly personality, no wonder Lopez could capture the hearts of many to join her in her healthy movement. Today, she has over half a million subscribers on her channel, where she usually uploads her inspiring vlogs about her sports journey. And now that she and her family is the newest member of the Santé family, Lopez believes that she is set to win her future races and, at the same time, ready to inspire more, especially the women. 

“We hope to reach more women and Filipinos and inspire them to do a sport that they love and enjoy. And as a new family ambassador of Santé, we are confident that we share the same values and goals with the brand,” Lopez shared. 

Santé Barley™, the company’s flagship product, is made of barley grass gathered at a young age and turned into powder and capsule forms. It is composed of pure organic barley grass rich in vitamins and minerals that help detoxify the body, lower bad cholesterol, aid digestive health, deliver a good number of antioxidants, assist wound healing, bone formation, and many more.  

A glass or capsule of Santé Barley™ fortifies the body with Vitamin C, zinc, calcium, amino acids, magnesium, iron, B-vitamins, and carotenoids, essential to giving the immune system an extra boost. The healthy goodness of Santé Barley™ is certified organic by New Zealand’s renowned organic produce and products organization, BioGro.  

“Our Papa Louie is proof of how beneficial Santé Barley is to him and our whole family. I believe that Santé Barley and other products will help boost my health and stamina to ace my races. So, I advise everyone to find any sports they would like to do because it can make them happy. And being happy means being mentally healthy as well. And last is, don’t forget to drink your vitamins and supplements like Santé Barley,” Lopez encouraged. 

From her viral introduction video, Aira Lopez’s new spiel goes, “I’m Aira Lopez, a YouTube vlogger, an athlete, and a TV host, and I would love to help more people live better lives.” 

Santé Barley™ and other Santé products are organic health and wellness products offered by Santé, known for developing a comprehensive selection of everyday barley-based products. They are designed to improve people’s quality of life to live more and do more.  

Santé is one of the leading global producers of certified organic barley grass grown and harvested from New Zealand. With its mission to help people live better lives, the company promotes, produces, and distributes premier natural health and wellness products and services. Today, Santé has expanded its offerings, including a fitness and rehabilitation center with Santé Fitness Lab, staying true to its thrust of promoting a healthy lifestyle.  

To learn more about Santé Barley™ and other Santé products, visit its website at mysante.com. 

Friday, July 1, 2022

Avon and Hulyen publish 3-part comic series to advocate Beauty for All

July 01, 2022 0 Comments

Doing beauty differently is what Avon has been advocating for 135 years.

This year, the #1 direct-selling beauty brand strengthens this movement during this year’s Pride Month, which annually celebrates the LGBTQIA+ community, alongside their stories and experiences.





Avon Philippines, in partnership with comic artist Hulyen (@hulyen), produced a three-part comic series that illustrates Beauty for All, Avon’s advocacy that puts the spotlight on democratic beauty not just for women, but for everyone—regardless of sexual orientation, gender identity, and/or expression.

 

“I think everyone deserves to celebrate their own version of beauty especially if it makes them feel good about themselves,” shares Hulyen. “It’s really great that a major beauty brand like Avon is rallying behind this advocacy because it encourages you to be yourself and celebrate what makes you you.”


Each strip depicts issues faced by the LGBTQIA+ community. The comics were distributed to hundreds of thousands of Avon representatives in more than 190 branches across the Philippines, encouraging them to learn more and understand better the LGBTQIA+ community.

 

In this scene, an individual struggles to remember the various labels in the queer spectrum. A friend reassures her that it’s important to be open about learning new things.

 

It also provides context that Sexual Orientation, Gender Identity and Expression (or SOGIE, for short) goes beyond just the girl, boy, bakla, and tomboy that most Filipinos are more familiar with.


Another comic depicts a queer person who “magically” transforms into her true self when she’s with her friends. This has become a common experience with LGBTQIA+ individuals all over the world. According to Stonewall, only 46 to 47% of queer-identifying individuals feel open and confident to share their sexual orientation or gender identity with their families. Likewise, allies of the community should help create safe spaces where queer individuals can open up and express their true selves. 

  


The last comic visualizes Avon’s commitment when it comes to promoting Beauty for All. It depicts an Avon representative who managed to provide quality beauty and self-care products for her customers, allowing them to truly enjoy their version of beauty no matter what their SOGIE.

 

“I have learned so much about Pride and how times are changing. It’s something new to me, but we have family and friends who are LGBTQIA+. Understanding them is a great way to show how much we respect them, and through these, I understand them even more,” Avon Representative Jennifer Limyu shares after reading the comics about the LGBTQIA+ community.

 

Max Closa, Avon Philippines’ Business Development Manager, welcomes Avon’s efforts to rally behind its employees in causes that involve them. “I'm so proud and thankful to be a part of a company who supports the LGBTQIA+ community. The changes might be gradual but it's already a huge step for us,” Closa shares.


In line with the advocacy, Avon Philippines also recently held a SOGIE Sensitivity Seminar for Associates at their main office. Miss Trans World 2020 Mela Habijan spoke at the event where she discussed SOGIE, the different issues the community is facing, and how one can be a better ally. The trans beauty queen, host, and actress also made a SOGIE explainer video. 

 

To further extend its efforts in inclusivity, Avon Philippines also supported members of Manila’s Drag community with various products like the Limitless collection (the first gender-free intimate apparel in the country). The company also reached out to the Home for the Golden Gays, which provides support and care facilities for elderly LGBTQIA+ people.

 

“Avon continues with its commitment to create a better world for everyone. With Avon, everyone can be brave, brazen, and beautiful all at the same time because Beauty is for All—and that is how it should be in the years to come,” Avon PR and Communications Lead Marion Limlengco says.

 

Visit www.avon.ph or like and check out Avon Philippines on Facebook and Instagram.


About Avon

Avon has been doing beauty differently for 135 years. Avon is a company that connects people, using the power of beauty to transform lives for the better. Millions of independent sales Representatives across the world sell iconic Avon brands through their social networks, building their own beauty businesses on a full- or part-time basis.  Avon stands for gender equality, and we believe in listening to women’s needs, speaking out about issues that matter and creating positive change. Through Avon and the Avon Foundation we’ve donated over $1.1billion, with a focus on tackling gender violence and breast cancer. Avon is part of the Natura & Co Group.  Learn more at www.avonworldwide.com.


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Tuesday, November 12, 2019

Dermcare Launches Kwentong Pilipina along with a Skincare for the Modern Filipina

November 12, 2019 0 Comments

Kwentong Pilipina: Stories of Inspiration, Insight, and Empowerment

We have a lot of powerful Filipinas whose stories deserve to be echoed. Their stories are not just stories about having a wealthy life from scratch, but deeper stories like being able to uplift the lives of others or inspiring and empowering other people to stand up and fight for what they believe in.




Bloggers supporting the launch of Kwentong Pilipina

In its advocacy to elevate the lives of Filipinas, Dermcare launched Kwentong Pilipina, a digital platform made to empower Filipinas this October 2019. 

This platform shares inspiring stories of Filipinas who overcame challenges and adversity. These contributors will also share the lessons they learned from their experiences. 

Aside from stories, Filipinas will also gain access to exclusive content about health, career, women’s rights, beauty, lifestyle, and other relevant content. These will be coming from different individuals and organizations who are advocates of women empowerment.

Finally, viewers can become a part of a community where they can interact with likeminded Filipinas. This will give them a place to share their own stories, pieces of advice, and ask questions to their fellow members. 

The Kwentong Pilipina advocacy is championed by the Wellness Innovators Corporation, in partnership with different local organizations and individuals. 




Kwentong Pilipina can be accessed starting October 13, 2019, through its website www.kwentongpilipina.com


Skincare Made for the Modern Filipina


The Wellness Innovators Corporation, in partnership with the Dermcare Group of Companies, will be launching an innovative skincare line this December.

The new skincare line is designed and manufactured in partnership with Japanese beauty experts. This new skincare line is developed especially for working Filipinas who encounter a lot of glow suckersin their daily lives and do not have the time for multi-step, time-consuming skincare regimens.

According to the company, glow suckers are elements in a Filipina’s life that cause damage to her skin. These elements range from harsh weather conditions, pollution, personal and professional stressors, and unhealthy habits.


When glow suckerstake over a Filipina’s life, it creates chemical and biological reactions that cause the skin to dry up, have acne breakouts, and age prematurely. 

This inspired the people at Wellness Innovators Corporation and Dermcare to design and develop a skincare line for the working Filipina. 

“We believe that the combination of our experience in Filipina beauty, together with the technology of Japanese skin innovators, we have developed an excellent product that can help Filipinas reveal their radiant and beautiful skin,” said Mrs. Zenaida Palisoc, CEO and President of the Dermcare Group of Companies when asked about the new product line.

Meanwhile, Ms. Nicole Narvato, Marketing Manager of Wellness Innovators Corporation, stated that the new products are rich in antioxidants and other essential nutrients that can revitalize, nourish, and protect the Filipina skin.

In addition to its healing, nourishing, and protective attributes, this new skincare line promises integration in the working Filipina’s beauty regimen. 

This new skincare line will be launched on December 9, 2019, during Dermcare’s 30 Gorgeous Years Party which will be held at the Manila Hotel. Follow the launch event’s official hashtag #PinayRadiance to be one of the first people to witness this newest innovation in Philippine Skincare. 

Friday, November 1, 2019

New Zealand Barley Grass: What makes it so good?

November 01, 2019 0 Comments
Barley grass has long been considered an important ‘functional food’ that promotes health and supports disease prevention. For many years it has been a foundation part of the health and wellness industry and is widely used by health-conscious consumers around the world. This ‘superfood’ contains high levels of chlorophyll and is rich in vitamins, minerals, and enzymes. It is a powerhouse of nutrients.

The popularity of barley grass continues to grow as more and more consumers, worldwide, discover its benefits. At Santé New Zealand Limited, we recognize the powerful properties of barley grass and, its health benefits. This has led us to develop a comprehensive selection of everyday barley-based products.




Our Barley Grass Growing Region

Our barley grass is grown in the Canterbury region of New Zealand. Canterbury lies in the central-eastern region of the country’s South Island. This is an area of 44,508 square kms and is one of the most important agricultural and horticultural areas in the country. The soils of the Canterbury Plains are formed on an alluvial plain and are particularly well suited to growing cereal crops such as wheat, oats and barley.

Our region has a long history of growing barley, but this has been mainly for its grain. The barley grain is used in the brewing industry and in baked products.

Given the local expertise in growing these barley grain crops it has been an exciting innovation to partner with expert farmers to grow ‘barley grass’. This is the same barley plant, but it is grown, harvested and dried at the green leaf stage, well before the plant matures and develops the grain. Over time, we have developed optimal growing techniques and harvest to suit growing the barley plant for its leaf rather than for its grain.


The local Canterbury climate with its cool winters and warm summers, along with the free draining soils are very well suited to growing superior barley grass crops. We consider the crops of barley grass we grow to be truly outstanding in when it comes to chlorophyll and nutrient levels. Our barley grass crops are world class.


Certified Organic Production

More than simply growing the barley grass we grow it under a certified organic system. This is an independently audited system that ensures the barley grass is grown according to organic principles. The farms on which we grow the product are all certified organic and have been so for many years. This means our barley grass is grown without chemical pesticides or artificial fertilizers. Additionally, our region is considered one of the cleanest and least polluted regions of the globe.

We grow our crops in a method called ‘broadacre’. This means the crops are grown in large paddocks (i.e. fields) often 10ha or more. In this method the barley grass receives natural sunlight, airflow and rain as the main water source. The soils these certified organic barley grass crops grow in are in a ‘rotation’ of animal grazing and cropping. This naturally balances inputs of nutrients (i.e. from the grazing animal’s manure and from legume plants) with the extraction of nutrients from cropping. Typically, the farm rotation may involve 3 years of animal grazing (sheep or cattle) and 3 years of growing a variety of crops including barley grass.



Ensuring the quality

The production of premium barley grass requires that the plant receives enough water (either via rainfall or irrigation), sufficient macro-nutrients along with enough magnesium, Sulphur and calcium from the soil. The macro-nutrients are nitrogen (N), phosphorus (P) and potassium (K) or NPK for short. Often the availability of the macro-nutrients to the barley plant is governed by the soil pH level, presence of micro-nutrients and the levels of organic matter in the soil.

Farming under organic principles is demanding as there are a limited number of ways the organic farmer can influence the availability of nutrients. This requires careful planning and great attention to the soil’s fertility and structure. Our farmers spend a great deal of time considering all aspects of what it takes it make a healthy soil including the soil microbiology and the presence of enough earthworms and other beneficial soil dwelling creatures. Application of certified organic compost and other approved fertilizers is a key part of maintaining fertility in the cropping phase.

An important part of the crop husbandry is to prepare a fine seedbed when the barley seeds are sown. Generally, barley grows to about 30 cm high before it is harvested with and specially designed harvester. Time to harvest depends on the time of year – it takes longer in the colder autumn months of the year.

It is important that, at harvest, the leaf is cut and delivered to the dryer as quickly as possible since it can’t be kept in a heap too long. The drying process is designed to reduce the moisture content and stabilize the barley leaf as a safe and nutritious food product.

Milling the barley leaf is an art and a science. Well-milled barley leaf can be easily absorbed by the body and is a perfect ingredient for drinks and smoothies.



Respecting the land

Santé New Zealand Limited knows that the way we produce our crops impacts the health and purity of the environment. We are extremely mindful to grow according to organic principles and strive to leave the environment better than we found it.

The farms are certified organic by BioGro Ltd, one of two government approved certifiers of organic production and products in New Zealand. BioGro auditors ensure that our products and systems conform to their standards which include paying attention to the health of the ecosystems in and around our farms,

As BioGro-certified producers, the products developed from our barley can carry the BioGro logo. This helps our customers know that the product they buy is genuine and has been grown under organic principles. Additionally, our products come from a system in New Zealand where there is no genetic modification allowed.

To know more about Santé, and its product offerings, and other upcoming events, visit the official Facebook page at www.facebook.com/pg/santeofficial.ph or their website at www.santebarley.com/ph.

Monday, July 1, 2019

EXCELLERATEHR.PH: Elevating and Accelerating Filipino People Management during the 56th PMAP Annual Conference

July 01, 2019 0 Comments
This coming July 17-19, 2019, over 1,500 people managers will gather together at the Waterfront Cebu City Hotel and Casino for the 56thPMAP Annual Conference, the biggest and preeminent HR event in the country.

With organizations facing the challenges of disruption and the 4th industrial revolution, it becomes crucial for people managers to EXCELLERATE. For its 56th annual conference, PMAP pushes innovation one step further by invoking poetic license and creating a new word that captures the twin challenges facing the organization and people management in the country today – driving and inspiring EXCELLENCE in the practice of people management and increasing the degree of ACCELERATION of people programs to become up-to-speed with technology and innovation.


The PMAP 56th Annual puts the spotlight on Filipino People Management, featuring a full learning session on the 2019 PMAP Awards finalists’ best practices and programs. It also seeks to bring people managers up-to-speed with the challenges of a digital and inclusive world through updates on trends and emerging HR technologies through business unusual workshops. Lastly, it will take Filipino people management back to its roots and wings through local studies, theories and applications.


This PMAP annual conference hopes to be a veritable marketplace of ideas, emergent theories, endless solutions best practices, advocacies and state-of-the-art HR technology with an unparalleled roster of speakers with global, regional and national stature. It will be a proactive balance of session topics and learning fora, offering a variety of sessions that target various levels. This conference will feature a dynamic learning design that allows attendees to customize their participation based on their individual agenda. It will be a great showcase of best practices, award-winning programs and cutting-edge resources and technologies, with extraordinary potentials for networking and mentoring.


For more information regarding the 56th PMAP Annual Conference, you may contact the PMAP Secretariat through telephone number 726-1532 or email carol.alcances@pmap.org.phor kevin.jacinto@pmap.org.ph.

Tuesday, June 11, 2019

Kimstore Partners with LBC as New Paycollect Merchant

June 11, 2019 0 Comments
For pioneers in the e-commerce industry to remain relevant and stay ahead of the pack, they must not solely bank on their experience and know-how – and partner with companies that will help them grow their business. 




This is especially so when it comes to businesses who need to deal with customers who still opt to make cash payments for their orders and transactions. 

Kimstore, the Philippines’ most reliable online gadget store in the country and one of the most awarded online platform, knows this too well. In their quest to make it easier for Filipinos to own and enjoy the latest in mobile technology- from mobile phones, laptops, cameras, gaming consoles, tablet PCs, and various accessories, they chose to partner with LBC in making sure that cash-reliant Filipinos will have an easier way of paying for their orders. 

This is why they chose to sign up as a partner of LBC’s Paycollect. With this invaluable service offered by LBC Business Solutions, Kimstore can now access LBC’s nationwide network of more than 1400 branches to collect cash payments from their customers. 

For just a minimal remittance fee, LBC Paycollect allows Kimstore and other enrolled merchants to use all LBC branches as payment centers for their buyers. More than that, LBC Paycollect service provides these merchants a full consolidated report of all the payments collected and LBC will remit these payments in a manner and lead time most acceptable to them. 

By joining LBC’s growing roster of satisfied and successful Paycollect merchants, Kimstore is certain that they will be able attract more online customers into their fold while ensuring that their business remains viable as new competitors surface.

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